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Marketing Manager

Job Details
Job Description
Medics Laboratories (Pvt.) Ltd. is looking for a dynamic and results-driven Marketing Manager
to join our team in Karachi. The ideal candidate will be responsible for developing and
executing strategic marketing initiatives to drive brand awareness, market share, and business
growth.
Key Responsibilities:
● Plan and implement marketing strategies to promote products and services.
● Lead market research and competitor analysis to identify trends and opportunities.
● Develop marketing campaigns across traditional and digital platforms.
● Collaborate with sales, product development, and design teams to align marketing
efforts.
● Monitor and evaluate campaign performance and ROI.
● Manage brand positioning and ensure consistency across all communication channels.
● Coordinate with advertising agencies, vendors, and media partners.
Requirements:
● Bachelor’s or Master’s degree in Marketing, Business Administration, or a related field.
● Proven experience in a similar marketing role (pharmaceutical or healthcare industry
experience is a plus).
● Strong understanding of marketing principles, branding, and digital marketing.
● Excellent communication, leadership, and analytical skills.
● Ability to work in a fast-paced and collaborative environment.